Date updated: 23/09/2025
What’s Down That Street?, found at https://www.whatsdownthatstreet.com (“Website”) is governed by the following privacy policy (“Privacy Policy”).
We care about your privacy and are committed to protecting it. The purpose of this privacy policy is to inform you what personally identifiable information we may collect and how it may be used. This statement only applies to this website.
What personal data we collect and why we collect it
Website visitors
Like most blogs, What’s Down That Street automatically collects non-personally-identifying information when you visit our website, such as your IP address, browser type, language preference, referring site, and the date and time of each visit.
WordPress.org’s purpose in collecting non-personally identifying information is to better understand how WordPress.org’s visitors use its website. From time to time, WordPress.org may release non-personally-identifying information in the aggregate, eg, by publishing a report on trends in the usage of its website.
We use Google analytics to record information about the pages a user has seen, for example the URL of the page, time of day, device used, etc. The information that we collect is anonymized and sent to Google Analytics. Google Analytics mainly uses first-party cookies to report on visitor interactions on this website.
Users may disable cookies or delete any individual cookie from your browser settings tab.
In addition, Google Analytics supports an optional browser add-on that – once installed and enabled – disables measurement by Google Analytics for any site a user visits. Note that this add-on only disables Google Analytics measurement.
Google Analytics also collects Internet Protocol (IP) addresses to provide and protect the security of the service, and to give website owners a sense of which country, state, or city in the world their users come from (also known as “IP geolocation”). See this page for Google Analytics security and usage of data: https://support.google.com/analytics/answer/6004245
Our purpose of collecting this data is to better understand how users use the website, and improve user experience.
Cookies
We may use cookies and similar tracking technologies (like web beacons and pixels) to access or store information. Specific information about how we use such technologies and how you can refuse certain cookies is set out in our Cookie Policy.
What’s Down That Street also engages in affiliate marketing, which is done by embedding tracking links into the Website. If you click on a link for an affiliate partnership, a cookie will be placed on your browser to track any sales for purposes of commissions. View our affiliate disclaimer here.
Email forms
If you choose to subscribe to this blog using the email form on the website, we use WordPress to manage our subscriber list. Privacy Policy outlines their use of your personal data and anonymized data here. You may opt out of the collection of your data by unsubscribing (we will remove your data) and contacting them using the instructions on their privacy page.
Comments
When visitors leave comments on my blog, we collect the data shown in the comments form as well as the visitor’s IP address and browser user agent string. This is to detect spam.
An anonymized string created from your email address may also be provided to the Gravatar service to see if you are using it. The Gravatar service privacy policy is available here: https://automattic.com/privacy. After approval of your comment, your profile picture will be visible in the context of your comment.
Embedded content
Articles on this site may include embedded content (e.g. YouTube, Pinterest, WordPress.org, Ads etc.). Embedded content from other websites behaves in the exact same way as if the visitor has visited the other website. These websites may collect data about you, use cookies, embed additional third-party tracking, and monitor your interaction with that embedded content, including tracing your interaction with the embedded content if you have an account and are logged into that website. To learn how to control that information and request deletion, visit the Privacy Policy of the original website.
We use reasonable and appropriate physical, electronic, and administrative safeguards to protect personal data from loss, misuse and unauthorized access, disclosure, alteration and destruction, taking into account the nature of the Personal Data and risks involved in processing that information.
How your information may be used
We may use the information collected in the following ways:
- To operate and maintain the Website;
- To create your account, identify you as a user of the Website, and customize the Website for your account;
- To send you promotional information, such as newsletters. Each email promotion will provide information on how to opt-out of future mailings;
- To send you administrative communications, such as administrative emails, confirmation emails, technical notices, updates on policies, or security alerts;
- To respond to your comments or inquiries;
- To provide you with user support;
- To track and measure advertising on the Website;
- To protect, investigate, and deter against unauthorized or illegal activity.
How long we retain your data
Analytics data is retained indefinitely. For all other services, we will retain your Personal Data for the period necessary to fulfill the purposes outlined in this Privacy Policy unless a longer retention period is required or allowed by law.
Your rights
Most advertising networks offer you a way to opt out of Interest Based Advertising. If you would like to find out more information, please visit https://www.aboutads.info/choices/ or https://www.youronlinechoices.com.
If you have have left comments on this site you can request to receive an exported file of the personal data we hold about you, including any data you have provided to us. You can also request that we erase any personal data we hold about you, or to access, restrict or amend the personal data we hold about you. This does not include any data we are obliged to keep for administrative, legal, or security purposes.
Children’s information
The Website does not knowingly collect any personally identifiable information from children under the age of 16. If a parent or guardian believes that the Website has personally identifiable information of a child under the age of 16 in its database, please contact us immediately at whatsdownthatstreet@gmail.com and we will use our best efforts to promptly remove such information from our records.
Contact What’s Down That Street?
If you have any questions about this privacy policy or What’s Down That Street’s treatment of your personal information, email us at whatsdownthatstreet@gmail.com.
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